Free Content Gap Analysis
Content Gap Analysis
Your page
Competing pages on the same topic
Use pages that rank above you for the same keyword. Search the keyword and copy the top results.
Compare your page with up to three pages that outrank it. See the sections they cover that you don't, and the phrases they use that never appear on your page.
Find What the Pages Above You Cover and You Don't
When a page ranks below its competitors, the cause is often simple: the others answer more of the questions people have about the topic. Reading three long articles side by side to spot the difference takes an hour. This tool does that comparison in under a minute.
It reads your page and the competing pages, lists every section heading they use, and checks whether the main words of each heading appear anywhere on your page. Sections covered by more than one competitor come first, because those are the topics searchers most likely expect.
What the analysis compares
Missing Sections
Included
Competitor headings your page doesn't cover, most common first.
Missing Phrases
Included
Phrases competitors repeat that you never use.
Length Comparison
Included
Word count and number of sections for every page.
Free, No Signup
Included
Compare any public pages without an account.
How it works
From three pages to a gap list
Three pages in, a list of gaps out.
01
Pick Your Page and Keyword
Choose a page that ranks on page one or two but not at the top.
02
Add the Pages Above You
Search the keyword and paste up to three results that rank higher than your page.
03
Fill the Gaps That Matter
Add sections that help the reader, especially ones several competitors cover. Skip the rest.
Content Gap Analysis Features
A side-by-side comparison of real pages, not a keyword database.
Reads the Main Content
Menus, footers and sidebars are left out so only the article is compared.
Section by Section
Every H2 and H3 on the competing pages is checked against your page.
Most Common First
Topics that several competitors cover are listed at the top.
Phrase Gaps
Repeated two-word phrases that competitors use and you don't.
Copy the List
Copy all gaps as a plain list for your content brief.
No AI Guesswork
Every gap comes straight from the text of the pages you entered.
Content gaps Questions
Common questions about content gaps.